OFFSET
We've been offsetting our emissions by investing in certified climate protection projects. We compensate for every ton of CO produced in our logistics and packaging, as well as through employee commuting. In addition, we have implemented an internal CO2 tax across all departments to further accelerate our reduction efforts.
Simply throwing money at emission challenges is not what we consider a sustainable solution. However, offsetting can open doors towards a lasting eco-friendly future – provided there is a long-term plan. We have such an offsetting-plan and it follows two simple steps with far-sighted goals.
What carbon footprints do we leave behind? Which emissions can be avoided in the long run and how? And which emissions are absolutely Not to lose any time finding answers to these questions, we use offsetting as a quick but temporary solution. Investing in immediate climate action and projects helps us to neutralize our emissions as of now.
A voluntary internal carbon tax: By using offsetting to put a price tag on every ton of CO2 emissions we are responsible for at Redcare Pharmacy (and breaking them down as small and specifically to individual departments as possible), we raise awareness of the financial value of climate action. Incorporating the economics of emissions reductions can act as an igniting spark for change in the corporate world. At Redcare Pharmacy, this approach has already led to far-reaching management decisions and positive effects in terms of climate cost reduction. Indeed, we managed to reduce our energy related emission way faster than originally planned.
When we launched our ambitious climate approach in 2020, we primarily offset by investing in projects that prevent new CO2 emission. Since then, we are shifting from avoidance- to removal-credits step by step. The difference between the two is simply explained:
While avoidance-credits aim to stop the ongoing negative trend in CO2 emissions, removal-credits focus on actively removing CO2 that is already in the atmosphere from the air and storing it permanently, to create a positive trend. Since 2024 via offsetting solely by removal projects.
Instead of trying to do less harm to our planet, the idea is to try and heal it. Because we believe, offsetting can only be part of net zero strategies and a 1.5° scenario through carbon removal.
